Official Images Of The Nike Joyride NSW Setter “Pure Platinum”

Ross Dwyer September 9th, 2019 (updated)

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Designated as the proverbial “muscle car” of the Nike Joyride family and first premiered in the ALYX SS ’20 show earlier this summer, the Nike Joyride NSW Setter offers a slightly more substantive design than other Joyride-equipped silhouettes, and it’s now set to rev up in a crisp “Pure Platinum” colorway. The light-hued upper features a snug sock-like fit with an asymmetrical lacing system that wraps the foot for exemplary lightweight lockdown, while branding is provided by a large black Swoosh on the toebox and a black strip around the collar with an orange Joyride text hit. Tongue and heel pull tabs provide easy on/easy off. Down below is where these Nike shoes truly comes into their own though, thanks to a trifecta of Joyride cushioning pods that are visible through the translucent outsole. Stuffed full of white/red TPE beads and encircled by green foam, they offers ultra-soft comfort and extra contrast as well, thanks to their mix of red and white shades that conjure images of Dippin Dots ice cream. A modern-day “walking shoe” with plenty of sporty style to boot, you can expect these new Joyrides to arrive at the retailers listed below on August 14th for $190 USD.