In an effort to bring together each retailer that currently under their umbrella for a more centralized rewards program, Foot Locker makes a step forward in their consumer experience innovations with their recently launched initiative titled FLX. This free-to-join platform allows customers to collect 100 XPoints for every dollar spent, which can then be redeemed through their Redemption Center to obtain unique offerings such as head starts for hot-ticket launches, events, sweepstakes, and more. The more you purchase through any of their retailers including Foot Locker, Kids Foot Locker, Lady Foot Locker, Champs Sports, Footaction, and Eastbay, the more points you receive and get placed into three of their membership tiers titled X1, X2, and X3.
Additional perks of the program include free shipping for all members, in addition to the fact that if you are already a VIP, Star Club, or MemberSHIP, your subscription simply gets rolled over to the FLX program. More information related to the benefits and overall structure can be found on FootLocker.com
